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Lather Bee Rich

Logo Design, usiness Card, Display Signage, Hang Tags, Stamps, Packaging

- Since El Designo loves to grapple with the challenge of creating high end design with little to no environmental impact, it was a treat to design for the Lather Bee Rich Soap Company.

Project Introduction

Authenticity is the guiding principle in all of Lather Bee Rich’s creations. Ingredients are all natural and authentic, not synthesized or chemical. No newfangled soap experimentation is being performed in the soap’s manufacture. Instead the soap is made using authentic recipes from the 1920. Drawing from the company’s dedication to authenticity, El Designo presented the following solutions to fortify this: For each of the six scents, names of the soapmaker’s actual ancestors were incorporated. Dapper Dan, Lusty Lu-Lu and Papa Bob were authentic people with stories to tell and foibles to enjoy.

Specific Details

As the use of tin was prevalent in the early 20thcentury, tin soap tins were custom made to package the soap. Not only does the use of tin lend authentic credibility to the packaging design, tin is a strong environmental choice for the 21st century. It is endlessly re-usable and recyclable and at the end of its lifecycle it naturally biodegrades to its iron mineral components. Lather Bee Rich is a beautiful product carefully handmade and gorgeously packaged to capture the luxurious decadence of a former time.

Interesting Facts

- Won ACE Award for Best Packaging in 2011

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